Campaign Toolkit
All the tools you will need to run a successful campaign.
If you cannot find the resources you need, be sure to reach out to your United Way representative or your Loaned Executive.
They are happy to help in any way they can.
Corporate Engagement Managers
Get Started
Checklist
Read our checklist for running a workplace giving campaign. Your United Way Corporate Engagement Manager is ready to assist you at any time!
- MEET with your CEO to discuss their vision for the campaign.
- EXPLORE resources in the Campaign Toolkit.
- DEVELOP a campaign plan including dates and goals. See Campaign Timeline for ideas.
- RECRUIT a committee to help plan and coordinate the campaign.
- PLAN to participate in the United We CAN Food Drive + Can Sculpture Contest.
- KICKOFF your workplace campaign!
- MAINTAIN enthusiasm and momentum by sending regular communications and hosting engaging events.
- ORGANIZE and invite co-workers to participate in a fun activity. Read our Event Idea Guide to get inspired.
- INFORM your CEO on campaign performance midway.
- WORK with your United Way Corporate Engagement Manager and/or Loaned Executive to ensure the successful achievement of your goal.
- ANNOUNCE your results to your organization!
- THANK your donors and committee volunteers.
Timeline
Use these ideas to create your timeline and kick off your United Way campaign.
Plan out your campaign with our sample timelines. PDF includes:
- Sample 1 Week Timeline
- Sample 2 Week Timeline
Giving Options
Use these documents to help your employees donate.
Communication Tools + Materials
Messaging Toolkits
Communication is the key to a successful workplace campaign!
Logos
Download high resolution logos to use during your workplace campaign.
EPS Files
Download scalable vector versions of our logo for your company's Marketing Team.
Posters / Flyers
Download and print customizable posters for use in your workplace campaign.
Run A Campaign
Campaign How-To Guide
Find creative engagement ideas for your next fundraising event.
United is the way to bring your team together, have fun, and create impact! In this Campaign Event Idea Guide, you can find an assortment of activities and resources to help you and your team raise awareness, funds, and spirits in support of your United Way workplace campaign. This guide offers a collection of tried-and-true options with instructions for making each event a success.
Campaign Forms
Download donation and reporting forms.
Branded Swag
Generate excitement for your campaign with United Way gear!
Bring your employees together and strengthen company pride with United Way branded gear! This Swag Guide includes must-have items to spark enthusiasm during your campaign, along with thousands of additional options to fit your team’s style. Co-branding opportunities allow your company’s identity to shine while celebrating your United Way partnership. A portion of all purchases are donated back to United Way of Southern Maine.
See Your Impact
Impact Data
See the impact of your investments in UWSM.
Investment Report
See the specific programs and innovative initiatives supported by your contribution.
Thanks to the support of thousands of local individuals and organizations, we will invest $5,082,458 in Southern Maine through United Way-led work and 65 innovative programs and collaborations led by 43 community partners. See your impact in our annual Investment Report.
